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Human behavior is a seemingly cosmic and unanswerable mystery. However, the author's work uses both simple and complex psychology principles to help audiences understand how to achieve a greater level of awareness. Though there are many factors to a success story, it is undeniable that operating at the highest possible level of emotional intelligence and mental acuity will pave an easier path to achievement.
First and foremost, the author states that it is imperative to acknowledge and learn the different types of emotion. Through universally relatable examples, the book demonstrates how a fundamental understanding of human behavior can change lives. Beginning by exploring anger, the author acknowledges that being unfazed by the stimuli engaging with a person in one's environment is ideal. Instead, he describes a slow release mechanism and a fast release mechanism. The latter is incredibly impulsive and destructive, while the former is highlighted by music icon Eminem and Mahatma Gandhi, whose nonviolence satyagraha is in the eternal lexicon of history.
Another common emotion, fear, is broken down into two types: necessary and unnecessary. Using the tragic demise of prolific teen Canadian singing sensation Taylor Mitchell, the author highlights the deadly consequences of not having a proper fight or flight response system. Her lack of fear and extreme care for a pack of coyotes results in her pleading to rescuers not to harm the animals even as they are tearing her apart. In the same vein, juggernauts like Elon Musk, Bill Gates, and Shah Rukh Khan are featured to juxtapose feelings of failure with self-love to probe deeper into what makes a successful person's work ethic. Overall, this guide is loaded with examples to help one focus on one's locus of control and eradicate concepts like control fallacy, cognitive distortions, and all-or-nothing thinking.